Introducing various blogs:
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Today it's the turn of Joy the Baker, a Wordpress-based food blog which is written and illustrated with bright photographs by a resident of Los Angeles, in her late twenties.
Her baking and occasional cooking is American with a contemporary concentration: garlic knots, a cinnamon sugar loaf that is baked in slices ("pull-apart bread") and a pineapple upside-down cake minus the pineapple and with strawberries, and time-honoured, classic-sounding recipes for roasted new potatoes with mustard and strawberry cupcakes.
Each recipe follows a light anecdotal (often reminiscent) banter, and then a representative handful of large-format photos of the ingredients, an intermediate step or two, and finally the finished dish; her instructions are detailed and well boiled down.
Like other earnest and happy bloggers Joy seems to have as many arms and legs as Ganesh, and the requisite patience; she publishes a post every two or three days and has already recorded a row of four podcasts where she chats with Tracy of the website Shutterbean. In addition to moderating the hundreds of comments on the blog itself, she tends a Facebook and a Twitter account which each have over 11,000 followers, as well as numerous photos on Flickr.
* The podcast I heard reminds me of rare, luxuriously long phone calls with my friend during the school years in Canada (for instance, the West Coast accent).
As the biography on her website explains, she taught herself to bake and started the blog in 2008. Since then there has been press — Times of London has written about her and last month the American gastronomic magazine Saveur chose Joy the Baker as their best baking and dessert blog —, her blog is ranked 15th in Technorati's Top 100 Food Blogs (based, it appears, on the number of sites which link to the blog), and her book will come out in 2012.
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Joy the Baker
http://www.joythebaker.com/
[Flickr,Facebook, Twitter]
"Saveur magazine announces winners of Best Food Blogs" [Independent], Relaxnews (May 18, 2011)
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P.S.: Sorry for not making this Pulitzer Prize material. Let my excuse be that the Magna Carta post was exhausting and it's 5:04 AM in this time zone. (c:
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